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Marketing the Roofing Companies in Rockford


Marketing the Roofing Companies in Rockford

Roofing companies in Rockford are always looking for ways to generate more leads. This is an important aspect of running a successful business. Whether you provide roof repairs or new roofs, it is vital that your company generates enough leads in order to be financially successful and continue to grow. In this article, we will discuss 5 lead generation strategies that Rockford roofing companies can utilize in order to get more clients on their books.

Utilize Roofing Companies In Rockford’s Social Media Profiles

You need to maintain an active presence on all of the major social media networks in order for your company’s profile to show up when potential clients are searching for a roofing company in Rockford. Your Facebook, Twitter, and LinkedIn pages should be updated regularly with new photos and posts about what you’re working on. Share content from other websites related to roofing or home improvement so that people who like those types of articles can also follow your page! This strategy is particularly effective because it will make your business seem very modern by utilizing these sites extensively.

Prospecting at Local Events

Spend time prospecting at local events in Rockford such as trade shows, festivals, and conferences. Use as many of the following tactics to make connections: One is to talk to people in the industry. Attend presentations and ask questions about important trends and information that will help your company grow. You can also follow up with these individuals after the event by sending a thank you note, business card, or email. It’s best when you have something specific to offer them as well (e.g., an article you wrote about their company, a new product or service you offer).

Another thing to do is to share content on social media that is relevant to your business. This could include photos of the work you do, articles and news items related to trends in your industry (e.g., green roofing), events happening in your area related to your field, videos from training sessions for employees where they can learn more about how best practices are evolving within the industry. You can also encourage followers who are interested in similar topics by posting links to these individuals’ profiles and including them as connections — this will help create an added following with people who are passionate about what you have going on!

Advertising Your Business

Make it easy for people to find your business by advertising on popular sites like Google, Bing, Yahoo, and Facebook.

Request Contractors to Use your Company

Request that any contractors you work with use roofing companies in Rockford as well so they can be more knowledgeable about the services they’re providing clients.

Active Social Media Presence

Remember that everyone is using social media these days – make sure yours has an active presence!


Illinois: Rockford, Roscoe, Belvidere, Peoria, Machesney Park, Loves Park, Champaign, Urbana, Savoy

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APEX is a proud Platinum Preferred Contractor offering lifetime warranties and exclusive homeowner benefits 99% of other roofing contractors can’t. Owens Corning Roofing Platinum Preferred Contractors are hand selected by Owens Corning as the top tier of the Owens Corning Roofing Contractor Network. Platinum Preferred Contractors represent less than 1% of the roofing contractors in the industry.

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